The ascension of lingonberries

22nd Aug 2017

We all know what’s coming. Every week that we get closer to the holiday season of 2017, it becomes more and more clear how much ideation, preparation, and execution are required for successful catering and tasting events, restaurant celebrations, and special occasions. Operations aside, make sure your business is on point this season with the trending and luscious lingonberry.

Lingonberries are Trending

Lingonberries are a tart red berry slightly smaller than the cranberry and nutritionists are beginning to take notice of the special properties of this new superfruit. Loaded with antioxidants, this abundant berry is on track to becoming a mainstay in our diets for decades to come. Though we are still in the infancy of studying the lingonberry, research has already shown that a diet involving lingonberry juice can help protect against kidney failure.

A Bit About Antioxidants

The benefits of antioxidants are fairly well known. They protect against damage caused by free radicals. Free radicals are electron stealing molecular compounds that can cause a chain reaction of electron theft and disrupt the function of healthy cells. Antioxidants stop these chain reactions by donating electrons to and neutralizing free radicals.

Superfruits and Healthy Ideals

Your guests want to know that you are on top of the healthiest and trendiest ingredients. As we have seen acai, pomegranate, and goji fruits climb in popularity and demand, so we shall see the ascension of the lingonberry. Get behind the trend and let your website, menu, and staff promote the new superfruit that is featured in your recipes. The buzz will convert into business.

Lingonberries in the Spotlight

More than featuring lingonberry juice in craft cocktails and offering lingonberry jam in your breakfast service, add lingonberry port reduction to porkchops, feature the berries in salads, and let them play lead in pies and cakes. However you include lingonberries in your recipes or events this season, the important thing is that you do include them.